Running a work-from-home business could mean that you leave the house when you choose. You have reduced overhead expenses and there's more flexibility to get stuff done. But is it right for you?

Let's find out.

If you're relying solely on the written word and static images, you could be missing a large group of people who need to hear what you have to offer.

Audio and video are excellent tools that will help you generate trust like you probably can't imagine! Keep reading to find out why.

Testimonials help build trust and make potential buyers more likely to check out what you have to offer. They are so important and powerful when it comes to building social proof and getting more sales in your business.

In this blog post, you'll learn how to ask for testimonials and where to use them.

It is an excellent practice to be consistent with everything you do in your business. Think of it like this: You set an expectation with your clients then aim to keep your promise without fail. The more you remain consistent, the more you’ll build a reputation as someone reliable.

Let’s look at areas in your business where you can be consistent. 

What does it mean to under promise and over deliver? It means giving customers or clients more than they expected. For example, your package arrives earlier than scheduled or you get a free gift with your order.

It is a strategy you can implement in your business to build client trust. Keep reading to find out how.

A clear sales message that converts is important for your bottom line. It's also one of the best ways to build trust with potential clients.

Keep reading to find out how to make your message clear and consistent.

Meet Cathy Ann De Four who didn’t allow her age to deter her from starting her virtual assistant business.

Spring is an excellent time to do some decluttering in your home and your business. Here are 5 ways you could spring clean your inbox and get it working for you.

Are you ready for your new client? Do you have everything in place for your discovery call with your prospects? Here are 7 tested tips to help you nail your discovery calls and close the deal.

When we hear the term ‘branding’ in business, the first things that usually come to mind are logos and colour palettes. Yes, these are definitely important elements of your company’s brand.  However, branding focuses on much more.